Client: Instituto Socioambiental | Agency: J.Walter Thompson | Year: 2017 | Role: Art Direction
Indigenous people are being threatened in Brazil.
Some of the “white people” proclaim they are not indigenous anymore just because they use technology, clothes and medicines. And that implies in taking their lands, their dignity and sometimes even their lives.
ISA, an NGO that stands for indigenous rights created the film to show this this problem and to make people finally discuss about it.